Webify Your Business!

Now that you have a multi-page WordPress website with a blog on the home page, what are you going to do with it? You can Webify Your Business at the FREE MeetUp in Cotati on Thursdays at lunchtime. Karen Clark runs the Webify MeetUp which has over 150 small business owners, commission salespeople and self-employed service professionals learning how to grow their businesses by leveraging the Internet.

You will learn how to create effective content for your new website and how to use social networking like Facebook to drive traffic to your blog. Click this link to learn more about Karen Clark’s My Business Presence initiative.

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4 responses to “Webify Your Business!

  1. Vaguely related question: I have several pages on my site. Each page has links to stories related to that page’s category. I see that I can make these stories either blog posts or they can themselves be pages. Either way, they can be indexed via links on the relevant category page. Are there advantages to making the stories posts or pages?

  2. Pages are usually considered “static,” that is, they do not change. An example of a page is the Contact page. Your contact information does not change. The page is interactive in the sense that there is a form, but the form itself is static, it does not change.

    Posts are more like a conversation, a dialog, like this exchange. People can comment on posts and reply to comments. Both posts and pages can be found through the archives and category pages. You can (and should) link posts and pages to related material within your website. This helps both your readers and search engines.

    An important difference is that pages appear on the NAVIGATION while posts do not. You can link individually to posts, and even to comments. For example, the permalink to your comment above is
    https://anetgain.wordpress.com/2011/03/10/webify-your-business/#comment-73

    Using the powerful menu feature on the newest WordPress themes, you can now put categories on the navigation. When you find yourself wondering if the article you are writing should be a page or a post, remember the artwork at the top of this page: Pages go on the navigation, posts go on the blog.

  3. Thanks. Sounds like they should be pages for what I want to achieve. I like the way they show up as subpages in the navigation. I found (but haven’t yet deployed) a plugin to assign categories to pages.

  4. I don’t think you need to install a plugin to assign categories, it is built into WordPress. On the page where you write posts, scroll down toward the bottom of the right column. You will see an area where you can assign your post to a category.

    You can assign older posts to categories, and add tags, too. This is what the “quick edit” function is usually used for. Let me know if this works for you. Thanks!

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